TOMORROW: Start-Ups are Hard Work

Tue, 01 Mar 2016 13:13:24 -0500
abce, business, entr, entre, event, greg, series, speaker, start, up, vetter

Reminder that the first Speaker Series and event of the semester is tomorrow, Wednesday March 2 during free-hour. We look forward to seeing you there!

You hear a lot about the Start-Up process, but how do successful people make it happen? Get the real scoop from Greg Vetter whose products can be found on the shelves of Costco, Whole Foods and others.

Join us tomorrow, March 2, from 12 – 1 pm in University Center 310 to hear Greg talk about his experiences creating and building his company, Tessemae’s All Natural, and how he made it onto Inc’s 35 under 35 list!

Event Description:

Come listen to Greg discuss his unique story in becoming the fastest growing condiment company in the United States and the various difficulties he went through to achieve this. This includes start up funding, specifically the economic challenges Tessemae's All Natural faced during their initial commencement and the methods they employed to overcome them. Greg will also discuss creating a viable company culture and behavior, and how fundamental these two things are in building a flourishing company. Lastly, he will focus on how to create a socially conscious brand; specifically how he made his company and products strongly appeal to consumers moving towards healthier diets and seeking "all natural products".

About Greg:

Greg is the founder and oldest of the three brothers running Tessemae's All Natural. In the span of five years, Tessemae's has become the No. 1 selling fresh condiment company in Whole Foods, Safeway, and Costco. Along with growing success at the register, Greg and his brothers recently were recognized in Inc's "35 Under 35" list for 2015 and won the Readers' Choice Award for top entrepreneurial company in 2014. Greg and Tessemae's are regarded as the leading instigators in the clean eating movement.