How algorithms shape our world
Our world is designed for and controlled by algorithms
Kevin Slavin argues that we're living in a world designed for -- and increasingly controlled by -- algorithms. In this riveting talk from TEDGlobal, he shows how these complex computer programs determine: espionage tactics, stock prices, movie scripts, and architecture. And he warns that we are writing code we can't understand, with implications we can't control.
Kevin Slavin is the Chairman and co-Founder of Area/Code. Founded in 2005, Area/Code creates cross-media games and entertainment for clients including Nokia, CBS, Disney Imagineering, MTV, Discovery Networks, A&E Networks, Nike, Puma, EA, the UK’s Department for Transport, and Busch Entertainment. Area/Code builds on the landscape of pervasive technologies and overlapping media to create new kinds of entertainment. They have built mobile games with invisible characters that move through real-world spaces, online games synchronized to live television broadcasts, and videogames in which virtual sharks are controlled by real-world sharks with GPS receivers stapled to their fins. Their Facebook game “Parking Wars” served over 1 billion pages in 2008. Before founding Area/Code, Slavin spent over 10 years in ad agencies including DDB, TBWA\Chiat\Day and SS+K, focused primarily on technology, networks, and community. His work has been recognized through many industry awards and press.