The strength of a startup’s vision is often built on having a product that can be used by everyone. But when it comes to building a business, success may lie in targeting specific sales areas.

One example of this lies in the most recent version of Light Point Security’s software.

Cofounder Zuly Gonzalez said the bwtech@UMBC-based startup’s product could be used in any vertical. With version 4.0, the team made adjustments like adding an ad blocker, upgrades to its dashboard and functionality with Google Chrome. But Light Point Security also made specific additions that will target two industries: entertainment and healthcare.

Read more here: 

http://technical.ly/baltimore/2016/08/11/light-point-security-entertainment-healthcare/